Move beyond the limitations of traditional surveys and customer experience research.
We expand relationships with your customers to help you find the insights that matter most.
Customers’ expectations are always increasing. Knowing how their needs evolve over time ensures your relationship will continue to grow. Basis integrates the fields of research, data analytics, and experience design to reengineer the way you connect with your customers.
01
Hear Your Customer’s Voice
An enduring relationship is created by deeply understanding who your customers are and how they feel towards you.
02
Discover the Values that Define Their Experience
Know which of the many service experiences your customer’s care about.
“I find immense value in the insights provided by Basis. Our team understood we were missing something and had exhausted the standard analytic tools, trying to find what we were missing.”
“Basis helped our team realize we were experiencing a disconnect with our customers and how to bridge that gap.”
“Basis provided clear, actionable solutions that allowed us to correct our course”.
“This was the first time I had seen such rich data regarding our customer base, and I continue to rely on their insights in my ongoing work.”
